In In Chic NYFW News: Marc Jacob's Opens A Pop-Up Shop During NYFW... And Tweets Are Accepted For Payment!
Fashion Week delivers a bevy of runway shows, parties and lounge events. This season the ingenious minds in the Marc Jacobs‘ fragrance division will host a Daisy Marc Jacobs Tweet Shop, and it’s selling its goodies And accepting social media currency!
Yes, you're reading correctly..... A tweet, Instagram or Facebook post tagged #MJDaisyChain — in exchange for Marc Jacob's treats.
The shop will be open Feb. 7 to 9, coordinating with the release of a new print campaign for Daisy, In true NYFW style, the pop-up shop will include a lounge, Daisy photo booth, food, drinks and complimentary Wi-Fi.
Fragrances and Marc Jacobs accessories will be on hand for shoppers to snag via tweet, Instagram and Facebook.